From a pull-down menu next to each turning model, shoppers can choose sizes, colors and add their selections to a shopping cart with as much confidence as possible. The site also offers a close-up swatch of fabric patterns, size charts and fully detailed descriptions. This personal, online fashion show brings shoes, accessories and outfits together for a complete look, instead of leaving shoppers clicking back and forth for matching pieces.
The "Friends" designer line for teens is especially well-represented here with the most sought-after stuff, including apron skirts, karma bracelets, bell bottoms, tanks, sandals, ethnic prints and more. The tank top shown sells for $16 and the floral tie-skirt is $38. The site also offers three-dimensional views of swimwear, lingerie, men's clothing, flowers, gifts, antiques, women's clothing and leather goods. Norene Cashen pays attention here every other week. E-mail firstname.lastname@example.org