When: Wed., Jan. 28, 11:45 a.m.-1 p.m. 2015
Stratos was looking for partners to support a product launch marketing and PR. The potential partners came up with different approaches and strategies. Pitches for new business have subtle pieces that can win the business or lose it. Henry's talk looks at new business proposals from the other side of the table: the potential client. This presentation covers considerations around the RFP process, communication, level of detail, client and product research, relationship building, and followup. Henry Balanon is co-founder and Chief Technology Officer of Stratos. He is responsible for the overall product and technology vision for the company.